---
title: "How to embed a review widget on your website"
description: "Add a customizable review widget (carousel, grid, or pop-up) to your website to showcase customer feedback and boost credibility."
url: https://help.praising.ai/en/articles/16-how-to-embed-a-review-widget-on-your-website
collection: "Displaying reviews"
updated: 2026-10-05
language: en
---

# How to embed a review widget on your website

Add a customizable review widget (carousel, grid, or pop-up) to your website to showcase customer feedback and boost credibility.

A review widget puts your customer feedback on your website, where people can see it while they're already considering your business. Praising.ai's widgets display your reviews in a clean, readable format that helps visitors feel confident about choosing you.

## Prerequisites

-   Active Praising.ai account with reviews collected
    
-   Access to your website's HTML or content management system
    

## Steps

1.  **Navigate to the Widgets section**
    

In the left-hand navigation, click **Visibility** to expand the section, then select **Widgets** underneath it. You'll land on the Widgets page at `/dashboard/visibility/widgets`, where your embed codes live.

![The Widgets page, opened from Visibility in the left-hand navigation](https://staticfiles.gleap.io/p6930f83e9a82f3c6af8225d9/jUidgQFMwVuJ7rYcIT4HdZenVhkm9KNmosBPtczzJQ9GSy49imkJT50Uhdqx16LM0SzUoiDhzWj.png)

2.  **Choose your widget style**
    

At the top of the Widgets page, pick a tab: **Carousel**, **Grid**, **Pop-up** or **Badge**, depending on how you want reviews displayed. Each format suits different page layouts and amounts of available space.

![The widget type tabs at the top of the Widgets page](https://staticfiles.gleap.io/p6930f83e9a82f3c6af8225d9/o8LDiXh47AalmJDtkdTAvhwgtcaCJTcACeNILDrOgVfpYLRIVSIYWFImLJSvTGYVMtbFFFTWiGq.png)

3.  **Preview your widget design**
    

Once you pick a style, a live preview loads automatically below the style buttons. You'll see how the widget looks with your actual reviews, including star ratings, review text, and customer names.

![The live preview of a Carousel widget](https://staticfiles.gleap.io/p6930f83e9a82f3c6af8225d9/Z43UFsVEwcPNfuJiLewUOo5KUog3jPORhM5PuwCX0fS1hRCb5wJcSAQqI7emx3Yz01Snnw5djUJ.png)

4.  **Generate your embed code**
    

Click the **Embed Widget** button near the top of the page. This generates the HTML code for whichever style you selected.

![Clicking the Embed Widget button](https://staticfiles.gleap.io/p6930f83e9a82f3c6af8225d9/yzdbH3lK5pvG6BCIOZr0D43PwFgyqu2nPRcC4tKfUt7HIzAnk4DYaQbgeSCS8tcvw7DnqRgEP1h.gif)

5.  **Copy and install the code**
    

Click **Copy Widget Code** in the panel that opens, then paste the code into your website wherever you want the reviews to show up. The widget shows your newest reviews of 4 stars and up by default, and new ones appear as Praising imports them. You can change which reviews show with the round filter button next to **Embed Widget**.

![The Embed Widget button at the top of the Widgets page](https://staticfiles.gleap.io/p6930f83e9a82f3c6af8225d9/GOwOoGU4hnGflYcTZ2m6PDON7w1RjLUAsIP7v9gfHClFqsy5vQyRqp9EsEPQPCjwxXUYbN87yy8.png)

> **Info:** Tip: Start with the Carousel widget if you're unsure which style to choose. It displays multiple reviews in a compact, rotating format that works well on most website layouts.

## What's Next?

-   [How to customize your review widget design](https://help.praising.ai/en/articles/69de040b5babd1032919e8de.md) - Choose which reviews show, a light or dark theme and more
    
-   [How to filter and search your reviews](https://help.praising.ai/en/articles/69de040a45e79c1283c93b87.md) - Find specific reviews in your Reviews inbox
    
-   [How to connect your review platforms](https://help.praising.ai/en/articles/69c4e77d2a304db88785e9f4.md) - Connect Google and Trustpilot so their reviews come in
    

[Open widgets →](https://app.praising.ai/dashboard/visibility/widgets)